ADULT EDUCATION BUSINESS PLAN IN NIGERIA

Name: Belstein Educational Consult

Start-up year: 2012

Ownership type: Sole proprietor/partnership

Industry: Education and Training

The Business

We’re an education and training organization that helps people (adults) learn new skills and gain the knowledge they need to succeed in life. Nigeria is a country of over 170 million people, and many are looking for ways to improve their lives. Year in, and year out, the government implement programs to provide free classes for children and young adolescents.

Unfortunately, only limited opportunity is opened to adults who also desire to be educated. Thus, Bello Samson founded Belstein Educational Consult seeing the need for more education in the area of adult personal development and social skills. Since then, Belstein has grown into a leading provider of educational services for adults offering education programs in both English and Igbo languages.

At Belstein, we believe that education is an important part of an individual’s development process and should be accessible to everyone. We also know that traditional schools often overlook adults because they are seen as a burden or expense rather than an asset. We want to give people like these the chance to learn new things while also improving their social skills and self-esteem to succeed later in life. Our business plan focuses on creating awareness and educating people about the value of education.

We create a website where people can find information about our programs and services. The website will also serve as a platform for peer-to-peer sharing of information and resources related to education in Nigeria.

Our goal

We want to change the world by helping people achieve their full potential. That’s why we’ve created an environment where everyone can feel comfortable and safe while learning something new. We want you to feel like part of our family – whether because we love your sense of humour (we do!), or because we think your ideas are revolutionary (they are!). You can expect the same high-quality service from all of us at Belstein. To meet this goal, we have four core values: passion, empathy, collaboration, and integrity. Our passion is what drives us every day; it is what keeps us going when things get tough or frustrating.

Our Vision

Our vision is to see every adult go to school, and we believe everyone deserves an opportunity to learn. We provide school supplies, books, uniforms, teacher training, counselling services, and parent education.

Target clientele

Adults from age 40 who had no privilege of any formal education, seeking a career in language learning, computer programming, computing science and mathematics, among others. Adults who want to improve their communication skills, increase their career opportunities and enhance their employability, especially those with disabilities such as illiteracy or limited English proficiency (LEP).

Aims and objectives

Our aims and objectives are to:

• Achieve a high level of customer satisfaction by providing quality education and training services that meet the needs of individual learners.
• Provide financial security for our employees by offering them competitive salaries and benefits packages.
• Maintain an effective management team by recruiting qualified professionals with relevant experience and skills for available positions.
• Provide a safe and nurturing environment for adults, who are either in the process of learning how to read or who have already learned how to read, but need the extra support and encouragement to reach their full potential.
• Help these students develop social skills that will enable them to succeed in their educational pursuits.
• Provide high-quality education services that are affordable and accessible to all regardless of their socio-economic status, as well as through our commitment to building partnerships with other organizations such as schools, community centres, churches, businesses and government agencies.
• Provide quality education, training and career counselling services to the adults in Nigeria through various programs.
• Create and provide quality educational services that are affordable, accessible, and easily integrated into the lives of our students.

Techniques and implementation

At Belstein, we employ several techniques that are appropriate for our students’ age groups to achieve our objectives, including:

• Recruiting qualified professionals with relevant experience and skills for the positions available.
• Maintaining an effective management team.
• Using existing resources (financial, human and material) to achieve our objectives.
• Using visual aids such as posters and fliers; games; music; puppets; storytelling, art projects; etc., when teaching reading skills.
• Using technology such as tablets/laptops with apps specifically designed for educational purposes
• Developing new approaches to meet our goals.
• We are creating a platform where students can access quality educational services at an affordable price.
• Developing partnerships with educational institutions to provide our services at these institutions.

Management Team

The management team shall consist of some individuals who have expertise in their respective fields. They include but are not limited to Principal(s), Vice-Principal(s), Dean(s), Director(s) and other qualified and trained professionals.