GIFT SHOP BUSINESS PLAN IN NIGERIA
Business Name: Menzy Giftings
Industry: Lifestyle and Creative Arts
Business Bio
Menzy Giftings is a company that specializes in gifts for all occasions. We offer personalized, affordable products with a personal touch. We have something for everyone from birthday gift ideas to holiday decorating ideas. With an artistic flair, Menzy Giftings will work with you to create the perfect gift for any occasion and ensure you get the gift of happiness for every occasion.
Our goal is to provide you with the best quality and service such that whether you are looking for something unique or traditional, we have the perfect idea for you. With over ten years of combined experience, our team is ready to create a gift that will be treasured for years to come. We offer a wide range of products from jewellery, home decor, and many other items that are sure to please.
The vision for Menzy was born from Michael, the founder of Menzy’s artistic flair and joy in making things with his hands. He saw the gift shopbusiness as a perfect opportunity considering the growing number of people becoming more connected with their local community and looking for locally-produced goods such as gifts or seasonal decorations. For him, the holiday season is the perfect time for small businesses to thrive. From Black Friday to Cyber Monday and beyond, numerous opportunities exist to market and sell products directly to consumers.
The problem is that these events fall from the end of October through December, which is the peak time for many vendors. This makes it difficult for companies to find the staff to meet demand without coming up short on inventory before Christmas. With access to skilled workers and a location with available space, Michael took advantage of this natural opportunity and started excellently creating his own branded products, standing out from other sellers.
Our Mission
The mission of Menzy Giftings is to help people find the perfect gift by providing high-quality gifts and outstanding services to all our customers. With every order, we want our customers to know they are important to us, and we will do everything we can to provide them with the best gift possible.
Our Vision
To be the world’s best gift creator for every occasion.
Our Aim and Objectives
- To produce, distribute and sell gifts to the public and corporate individuals.
- To help people find the perfect gift.
- To provide outstanding service and be the best company specializing in gifts.
- To promote gift items that are both reliable and durable.
- To offer premium products than our competitors offer.
Opportunities for you
Many people dream about starting their own business one day, but few ever put in the hard work necessary to make it happen. As with any entrepreneurial venture, there are some downsides when starting your own business; however, there are numerous benefits as well. At Menzy, we take on individuals who are willing to learn how to run against the tides and become business owners on their own. If you love making gifts, crafts, or other items that can be given to friends or family as a token of affection, then starting your own business making these items is a great way to monetize your hobby. Our training program at Menzy will benefit you. Reach out to us now.
Market Analysis
The gift shopindustry is one of the most dynamic sectors within the gift sector, as the market for gifts has continued to grow over the past decade. With a wide array of goods and services available to consumers in a range of price points, a clear competitive advantage exists in the manufacturing of special gifts on behalf of its clients. There are many different types of businesses that produce gifts or other small tokens of appreciation. Depending on which products customers are most passionate about, any of these industries could be an excellent opportunity. Research into the market shows that there is significant potential for expansion in the industry as there is a high level of demand for locally-processed gift items both locally and internationally.
Our Management Team
Our management team consists of professional individuals who are dynamic and results-driven. They include four members:
Michael Olaiya, our senior executive officer, is leading the business with his over 20 years of experience in sales production, marketing, and management.
Michelle Arotiba, our Marketing Manager, is responsible for managing and executing the overall marketing strategy for Menzy products through effective channel planning, channel relationship management, and promoting the brand image with good customer service.
Esther Ademola, our Financial Manager, is responsible for managing the daily accounting of the business sales, collaborations and promotions.
John Omodara, our Marketing Officer, is responsible for running the business’ sales and marketing strategies and brand positioning.
For the full details of our template or customized business plans which contain standard business plan table of contents such as Executive summary, business description, industry overview/trends, products and services, marketing analysis, sales and marketing strategy, organizational/ management structure, SWOT and PEST analysis, financial plan.
We also organize training, prepare business model canvas, Grants application assistance and feasibility reports:
Please call us on: +234 814 716 1686. e-mail: info@apprenticeship.ng