TRAVELS AND TOURS BUSINESS PLAN IN NIGERIA

INTRODUCTION

The travels and Tours Business in Nigeria is a very lucrative business to venture into, it has high yielding prospects due to the fact that people are always looking for travelling agencies to manage and organize their travelling experience.

Research has shown that very few people are in the business in today’s Nigeria.

The importance of travels and Tours agencies can not be over emphasized as speed and availability in e-commerce increases, travel bookings becomes easier and more convenient.

Booking with travel agencies saves times and make the overall travelling experience interesting.

This travel and Tour Business Plan has a 5 years projection revealing plans and milestones to cover in accordance with the vision and mission of our business.

EXECUTIVE SUMMARY OF OUR TRAVELS AND TOURS BUSINESS PLAN

ACA Travels and Tours Agency is a start-up company. At present the company offices are located at  Number 39, Aleshinloye Avenue, Igbatoro Road, Lagos Nigeria

However, in due course of time, we have the intention  to move into a more accessible, spacious and attractive offices in the heart of the city. This regardless of the fact that our type of business is not too dependent on office location

ACA Travels and Tours is a Limited liability company that is registered under Mr. Aribisala who is the owner of the company.

Mr Aribisala is a visionary leader and an entrepreneur who has traveled far and wide working as consultants for travelling agencies before deciding to start up his personal company in Lagos Nigeria.

He has 18 years working experience, he is very resourceful with practical knowledge and experience on infrastructure, construction management, cost estimations and management generally.

He will be the CEO and the chairman Board of Directors at ACA Travels and Tours Agency.

He will be working together with well experienced and highly knowledgeable member of staffs who has practical experiences working in travel agencies before joining our company and also understands  how to consistently provide outstanding customer services, more so, they have operational skills, marketing skills and promotional skills.

Our services will be positioned very carefully they will be of extremely high quality, comfortable, informative and tailored to the clients needs such that they will enable individuals to have a greater appreciation of the natural environment and its intricacies.

We will obtain a long term loan of N 10,000,000 from the financial services provider in the country which will be used for business expansion, publicity and awareness because this will  serve as the operational fees for the first 6 months of start up.

The loan will be returned after 10 months and the turn over for the first year is estimated at N 19,750,000 after the loan has been paid, the turn over will increase with 20% the second and third years respectively.

Our marketing strategy will be based mainly on ensuring customers know about our existence and the service(s) we fulfill.

Hence our intention is to make the right information available to the right target customers.

This will be done through implementing a market penetration strategy that will ensure that we are well known and respected in the tourism industry.

OUR PRODUCTS AND SERVICES INCLUDES

• Travels and Tours consultancy services
• Hotels and resorts reservations
• VISA assistance
• Tour guides
• Airline and train tickets sales
• Budget planning
• Activities sought

VISION STATEMENT OF OUR TRAVELS AND TOURS BUSINESS PLAN

• Continual expansion of our services to other districts and regions in the country thereby, becoming a one stop company for swift response to customer and providers of excellent services.

OUR MISSION STATEMENT

• To create and nurture a healthy, exuberant, respectful, and enjoyable environment, in which our employees are fairly compensated and encouraged to respect the customer and the quality of the service we intend to provide.

BUSINESS OBJECTIVES OF OUR TRAVELS AND TOURS BUSINESS PLAN

• We will provide clients with the opportunity to focus on their core activities whilst their transportation side needs are fully satisfied
• We shall position ourselves as a quality commercial transportation operator that provides customer-need fulfillment, enjoyment, reliability and a good image.
• Establish a market presence that assures short-term and long-term profitability, growth and success.
• We are fully committed to supporting growth and development in the tourism and overall economy of the Nation Nigeria.

 OUR SUCCESS FACTORS

• Prompt and immediate response to customers’ requests: We cannot afford to delay our clients for any  reason, as this will have a negative bearing on our image and reputation, including the future of our  business. Hence we will continually communicate with the client, including hotels and lodges so as to ensure that we are constantly available to the client meeting their expectations.
• Solid and strategic alliances: Considering the nature of our services and our relative infancy on the market, we realize the importance of establishing and maintaining fruitful strategic alliances with various stakeholders, including hotels, lodges, and travel agencies, among others, so as be assured of a constant flow of customers, fulfilling their needs at every opportunity.
• Market understanding: As a relatively new company on the market there will be a need to aggressively market our business and the services we provide so as to be continuously at the top of our prospective clients minds. This will also act as a temporary deterrent for companies contemplating entering our market. Advertising shall be undertaken on a regular basis.

COMPETITIVE EDGE

Vast experience and practical knowledge of our management teams and employees: we have people on board who are highly experienced and who also understands how to build a business from scratch to become a national phenomenon.

We also have wide varieties of complimentary services and packages that we offer to our customers and of course our customer service culture will also count as a strong competitive edge for our business.

Procurement and use of  up-to-date technologies and gadgets: This is also one of our strong competitive edge,We make use of cutting edge technologies, gadgets, CRM software and other standard equipment.

OUR TARGET MARKET

• Tourists
• Honeymooners
• Vacation enthusiasts
• Hitchhikers and sightseers

SWOT ANALYSIS

STRENGTHS

• We have staffs who are service minded and we also have stable sales force
• We have the knowledge and experience to give our customers more out of travels
• Stable source of funds
• Very high gross margin
• Highly experienced owner and management team
• Highly visible website

WEAKNESSES

• Ever increasing transportation costs
• Competitor can quickly offer similar products
• Inadequate start up funds
• Inflexibility in pricing

OPPORTUNITIES

• Continuous expansion of business
• Opening of offices in different districts and states
• Affiliate relationship with vendors in the same business line

THREATS

• Unfavorable government policies
• Increasing oil price leading to more expensive tickets.